Local Photographer Brad Anderson Chosen to Showcase New $25 Million Sac Federal Credit Union Headquarters
San Diego, CA (May 27, 2014) – Brad Anderson of Architectural Photography was hired by international architectural firm Leo A Daly to take the official photos of its brand new project, the SAC Federal Credit Union Building in Omaha. This $25 million corporate headquarters is 94,000 square feet and is planned to accommodate the $694 million, 79,000-member credit union’s growth for the next 20 to 30 years.
Anderson has more than 17 years experience working with commercial properties and had worked with Leo A. Daly on past projects so this was a natural fit.
“Not only was this an amazing opportunity for me to work with one of the largest and most acclaimed architectural firms in the world, but the building is just stunning,” said Anderson. “I had worked with this firm in the past and was truly thrilled and honored for them to have chosen me to help showcase this project. Once I saw the beauty and allure of the building, I fell in love with this assignment.”
Anderson is well-known for his expertise with lighting, and with its expansive open spaces and windows, this project offered a great challenge in capturing the architect and SAC Credit Union’s desired effect.
“My particular passion is how light plays with a space, both the interior and exterior. I thrive on the challenge of how to highlight the features of the building while maintaining the effect of the light as the architect intended it,” said Anderson. ” My goal is always to work with architects and designers to showcase their ideas and concepts. For me, the final product has to look completely natural, as though you are standing right there.”
The building includes a variety of unique design features including numerous glass walls to take advantage of natural lighting for inner rooms and also an extensive outdoor terrace with clear walls. A large atrium features a floating staircase and curtain wall system with clear glass panes allowing natural lighting.
“Overall, our intention was to develop an inviting atmosphere for all who enter the building,” said Gail De Boer, president of the SAC Federal Credit Union. “From the clear glass office doors to open-air workspaces, each interior decision was made to increase collaboration and communication throughout our business.”
Anderson draws on a variety of skills and techniques to showcase a space. He never uses strobe lights or flashes which, he feels, leave the final images looking flat. Instead, he uses a combination of halogen or filament lighting and non-HDR post production techniques to more accurately represent the natural beauty of a space or building. These techniques take longer, but he feels that the end product is far superior to that of the competition.
An enormous amount of thought and post-production technology go into making it appear natural and balanced. “It is simply a necessary tool to ensure that the rendered image is accurate and the best it can be,” said Anderson.
When involved in a project, Anderson doesn’t limit his production, and shoots as many photos as needed to accurately represent the project visually. For the SAC Federal Credit Union, he worked multiple days from sunrise to sunset to capture the perfect effects. Says Anderson about the grueling hours, “To me it was nothing. I love it.”
To view photos from the SAC Federal Credit Union, please visit: http://architecturalphotographyinc.com/sac-project-portfolio/ and http://architecturalphotographyinc.com/2014/05/19/sac-federal-credit-union-omaha-nebraska-architectural-photos/
Anderson is hired by architects, interior designers, building owners, and building suppliers, and has photographed structures all over the country including, Gas Company Lofts (Los Angeles), Horton Plaza (San Diego), Lennox (North Hollywood), Mission Valley Library(San Diego) , Kaiser Permanente (Ontario, CA), The Hilton San Diego Gaslamp Quarter, the Encinitas Wastewater Authority and more. To view these structures, please visit: http://architecturalphotographyinc.com/commercial-photographer/
About Brad Anderson
Brad Anderson is the founder and owner of Architectural Photography, based in San Diego. He has been a photographer for the commercial and residential industries for over 17 years. Specializing in lighting design, Brad can create a customized design or augment the projects existing lighting, setting your architectural image apart from any comparison. Brad’s work has garnered international recognition and he is a preferred vendor for Coldwell Banker. For more information, please visit: architecturalphotographyinc.com.